“Some people need a brush with death to start living”
-Niek van den Adel 2010-


It might sound crazy to you: Celebrating your spine injury every year. To me it’s not. As a (inter)national keynote speaker, I share stories about my eventful life. It certainly was not always fun, but without the deep troughs no great heights, right?

Basically, I am a simple smalltown boy who decided he wanted to become a consultant in the big city. I bought a big house, an expensive car and motorcycle, expensive suits and I paid it all with my big pay check. Until it all changed. In 2010 I crashed my motorbike and woke up paralyzed with a rare extra and extremely painful symptom: a syringomyelia. Yet, the accident brought me more than just a physical change.

I fell in love with my occupational therapist (and she fell in love with me as well)! After three months we started living together, a year later we were married, then the girl twins came in to our lives followed by a third daughter. Hence, I gained quite a bit thanks to my crash.

I realized I had chosen a profession in which I work with people the whole day, but  I never learned anything about the human behavior in my education. I decided to immerse myself in NLP, psychology, to visit every guru and learn more about everything that has to do with personal development. Finally I understood what I have come here to do.


What does this all have to do with leadership, hospitality or customer focus? Everything. In my new ‘role‘ I see things differently and I come to all sorts of places that I have not often visited before. I see managers struggle with finding their authentic leadership style, I see people that are barely able to manage (and adapt to) this rapidly changing world. And I see industries that have difficulties finding their matching/desired service level. An example is the healthcare industry: it seems that the level of hospitality, which I used to find so “normal” in the restaurants where I had worked, was so rare in hospitals and healthcare facilities. It was not common to greet or welcome visitors, or to thank them for coming in. After chitchatting for 5 minutes about anything else but my health condition, the doctor would tell me ‘It was fun but now I have to start working again’. Shouldn’t it be normal to treat each other nicely?

I passionately speak about the following topics:

Curious? Want to find out more? Please feel free to contact us!

You are my most inspiring speaker ever. -Astrid Wakelkamp 2018-

Niek van den Adel

Keynote Speaker/bestseller Author

1261 ZZ Blaricum
+31 (0) 624 93 42 38

Love to hear from you.

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